15 September 2025Rankings Research

China International Trademarks Rankings 2025

WIPR Rankings is pleased to announce its latest China International Trademarks Rankings of leading firms and practitioners.

The international trademark landscape continues to grow in complexity, shaped by globalisation, rapid technological change, and evolving regulatory regimes. As brands expand across borders and digital platforms, the need for coordinated, strategic, and forward-looking IP protection has never been greater.

Leading international firms are responding with innovative, cross-practice approaches that combine deep legal expertise with commercial insight. They are managing vast global portfolios, resolving multi-jurisdictional disputes, and advising on brand strategy in an era defined by data, AI, and borderless commerce. Their ability to navigate diverse legal systems and cultural contexts has made them indispensable partners to the world’s most recognisable brands.

The China International Trademark Rankings 2025 recognises the firms and practitioners (see table below) who set the standard for excellence in global brand protection. Recognised for their skill, strategic vision, and client service, they play a pivotal role in shaping the future of international IP practice. For additional insight and comments on ranked firms, select or click on the firm name of your choice to peruse their editorial.



Firms

Individuals

Non-Contentious

Hall of Fame

Loke Khoon-Tan, Baker McKenzie



Outstanding

Ruby Chan, Baker McKenzie

Hatty Cui, Rouse

Hank Leung, Bird & Bird

Helen Xia, Hogan Lovells


Highly Recommended

Paolo Beconcini, Squire Patton Boggs

Grace Guo, Hogan Lovells

Gabriela Kennedy, Mayer Brown

Sher Hann Chua, Linklaters

Horace Lam, DLA Piper

Ai-Leen Lim, AWA

Scott Palmer, Loeb & Loeb

Christopher Woods, Kilpatrick Townsend & Stockton



Recommended

Jonathan Chu, CMS

Andrea Fong, Wilkinson & Grist

Ashley Zhao, AWA


Notable


Contentious

Hall of Fame

Loke Khoon-Tan, Baker McKenzie



Outstanding

Helen Xia, Hogan Lovells

Alison Wong, Bird & Bird

Zhen (Katie) Feng, Hogan Lovells


Highly Recommended

Edward Chatterton, DLA Piper

George Chan, Simmons & Simmons

Gabriela Kennedy, Mayer Brown

Horace Lam, DLA Piper

Eugene Low, Hogan Lovells

Scott Palmer, Loeb & Loeb

Christopher Woods, Kilpatrick Townsend & Stockton


Recommended

Jonathan Chu, CMS

Ling Ho, Clifford Chance


Notable