L-R: Nick Wood, Com Laude; Marion Heathcote, Davies Collison Cave; and Chris Oldknow, Amazon, at the 2026 Marques Conference in Portugal

25 September 2026NewsTrademarksMuireann Bolger

Marques: Why counsel 'need a seat' at the table in the age of AI, influencers and regulation

From synthetic influencers to dark patterns and cultural appropriation, a Marques panel explored how brand counsel are navigating an increasingly complex web of regulation and consumer expectations. Muireann Bolger reports from the event.

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