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2 August 2022FeaturesTrademarksCharlotte Cassells

Fast-fashion greenwashing and the power of trademarks

The UK's Competition and Markets Authority (CMA) has launched an investigation into three major fast-fashion brands over alleged misleading sustainability claims.

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13 April 2022   Brands must ensure they are aware of the rules designed to protect consumers against misleading environmental claims, explains Raquel Flanzbaum is a founding partner at Ojam Bullrich Flanzbau.
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20 May 2022   Fashions come and go, but as pressure mounts on apparel companies to become greener, branding experts can advise on how an ethical brand ethos can stay in vogue, reports Muireann Bolger.


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