ECTA: IP and the green agenda
After carving a successful IP career in Denmark, Anette Rasmussen was appointed president of the European Communities Trademark Association. She tells WIPR about the challenges posed by COVID-19, her career path and her hopes and aspirations for the organisation.
Anette Rasmussen’s appointment as president of the European Communities Trademark Association (ECTA) comes in the year the organisation celebrates its 40th anniversary and grapples with one of the most complex chapters in its history.
As the spectre of COVID-19 continues to loom worldwide, Rasmussen, partner at law firm AWA’s Copenhagen office, is acutely aware that the pandemic poses particular issues for international organisations such as ECTA. “COVID-19 is affecting everyone and how to adapt is a challenge as we start emerging from this situation,” she says.
“We have all our committee meetings online, but this also raises a problem as we have members all over the word in multiple time zones. Finding a time that works across all these time zones is impossible and something that is not an issue at a physical event.”
ECTA, Anette Rasmussen, COVID-19, European, trademarks, pandemic, EUIPO, WIPO, AWA