How important is IP to the balance sheet? A CFO’s perspective

09-05-2022

How important is IP to the balance sheet? A CFO’s perspective

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Frank Luo, chief financial officer at Lazada Group, sat down with WIPR to discuss how the e-commerce platform manages its intangible assets.

For four years, Frank Luo has held the role of chief financial officer at Lazada Group in Singapore, an international e-commerce company owned by Alibaba that is now celebrating its tenth year as a pioneer in the region.

Responsible for overseeing a wide range of internal and external finance-related matters for the company, including protecting its vital assets, and providing financial leadership to grow the business, he’s well-positioned to offer insight into the challenges of IP valuation.

“Lazada Group, like most digital and technology companies, predominantly derives its value from intangible assets (IA),” says Luo.


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