Supreme Court rules ‘Trump Too Small’ trademark violates Lanham Act
Justices unanimously agree that rejecting Steve Elster’s mark did not contravene free speech rights | Court says the 'names clause’ is based on content not viewpoint.
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18 September 2026 After securing success for a brand built around a deliberately unconventional spelling, Flowerbx’s lead counsel explains how its reputation—and compelling evidence of consumer confusion—proved central to the case.