15 September 2025NewsTrade secretsMarisa Woutersen

Trade secrets go global: How brand owners face a high-stakes battlefront

How can companies stay ahead in trade secret protection, from adapting to new legislation and emerging case law to managing cross-border risks? Marisa Woutersen reports from the AIPPI World Congress 2025.

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Trade secrets go global: How brand owners face a high-stakes battlefront

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