Novagraaf bags new heads for its UK IP divisions

European IP consultancy firm Novagraaf has hired Dr Tracey Cooke and Tom Farrand, it announced in October.

Cook was previously assistant general counsel at pharmaceutical company GlaxoSmithKline. As managing director, patents UK, she will be responsible for Novagraaf ’s patent division across English-speaking markets.

Farrand was a partner at a UK law firm before joining Novagraaf as managing director, trademarks UK. He will lead the company’s trademark division.

Cook and Ferrand will be both based in the UK.

Novagraaf’s global chief executive officer, Lutgarde Liezenberg, said: “Appointing [Cooke and Ferrand] is the first in a number of key steps in Novagraaf ’s overall strategy to expand in the UK market.”