IP management in times of crisis: how to maximise impact while minimising cost

10-07-2020

Muireann Bolger

IP management in times of crisis: how to maximise impact while minimising cost

Julio Ricco / Shutterstock.com

The COVID-19 crisis has had huge implications for IP management, prompting companies to cut costs, secure their assets and drive efficiencies. 


costs management,COVID-19, IP management, brands, pandemic, global, Brandstock, Arm, people, efficiencies, opportunities, environment, clients

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