European Commission fines Hello Kitty owner €6.2m

10-07-2019

Sarah Morgan

European Commission fines Hello Kitty owner €6.2m

tanuha2001 / Shutterstock.com

Europe’s antitrust authority has hit Sanrio, the licensor of the Hello Kitty brand, with a €6.2 million ($6.9 million) fine for restricting cross-border sales of merchandise.


European Commission, antitrust, competition, Hello Kitty, Sanrio, cross-border sales, merchandise, licensing

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