British American Tobacco blocks ‘KOOL’ vape mark

10-03-2020

Rory O'Neill

British American Tobacco blocks ‘KOOL’ vape mark

360b / Shutterstock.com

British American Tobacco (BAT) has blocked an e-cigarette maker from registering a UK trademark, arguing that it has exclusive rights to use the term ‘Kool’ in relation to smoking products.


British American Tobacco, Darkstar International, trademark, UK Intellectual Property Office, IPO, tobacco, vaping, e-cigarette, KOOL, Kool Shot

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