360b / Shutterstock.com
British American Tobacco (BAT) has blocked an e-cigarette maker from registering a UK trademark, arguing that it has exclusive rights to use the term ‘Kool’ in relation to smoking products.
The rest of this article is locked for subscribers only. Please login to continue reading.
If you don't have a login, you will need to purchase a subscription to gain access to this article, including all our online content. Please use this link and follow the steps.
For multi-user price options, or to check if your company has an existing subscription to us that we can add you to for FREE, please email Atif Choudhury at firstname.lastname@example.org
British American Tobacco, Darkstar International, trademark, UK Intellectual Property Office, IPO, tobacco, vaping, e-cigarette, KOOL, Kool Shot