Verena von Bomhard

Verena von Bomhard is one of Europe’s most respected trademark practitioners and a recognised leader in IP law. As the founding partner of Bomhard IP, she brings 30 years of experience advising global brand owners on complex trademark, design and unfair competition matters, and has built a reputation for excellence before the European Intellectual Property Office (EUIPO), the General Court and the Court of Justice of the European Union (CJEU).

Throughout her career, von Bomhard has represented some of the world’s most prominent brands in high-profile and precedent-setting disputes. Among her notable matters, she has acted for LEGO in significant proceedings before the European courts. She represented Supermacs in the Supermac’s v McDonald’s dispute concerning McDonald’s ‘Big Mac’ trademark, which attracted international attention and helped shape discussions around genuine use and trademark enforcement within the European Union.

A longstanding member of the International Trademark Association, von Bomhard is recognised not only for her legal expertise but also for her influence within the wider IP community. She is a regular mentor and trusted adviser to practitioners across the profession and has played a significant role in developing the next generation of IP leaders.

For more than three decades, von Bomhard has been a committed advocate for the advancement of women in IP. Through mentoring, sponsorship and leadership, she has supported and promoted numerous women who now hold senior positions across the IP profession. Her sustained commitment to inclusion and talent development has made her an influential figure both within the legal community and across the wider IP landscape.