INTA: Leading on and off the court


Sarah Morgan

INTA: Leading on and off the court

Earlier this year, the International Trademark Association focused on championing and advancing women’s leadership in IP. WIPR spoke to its president, Ayala Deutsch, to find out more.

Industry veteran Ayala Deutsch knows how beneficial a shared experience can be. In her 30-year career, Deutsch has become a leader in both her work and as an advocate for women in the profession.

The current president of the International Trademark Association (INTA), she also serves as executive vice president and deputy general counsel of National Basketball Association Properties.

But that’s not all—Deutsch has been involved in initiatives for women in the workplace and leadership throughout her career in different forms, including helping to create a women’s group at a law firm and serving on a city bar committee for women in profession.

INTA, leadership, gender diversity, Ayala Deutsch, NBA, International Women's Day, work-life balance, career advancement, inclusion