The big issues: the IP summit in Paris
Rendez-vous in December 9, 10 and 11 in ‘La Ville Lumière’, home of some of the world’s most famous brands and most innovative companies in biotechnology, high-tech, aerospace, automotive and renewable energies.
For its 8th edition, the Pan European IP Summit goes to Paris, chosen as the main seat of the Unified Patent Court (UPC), and will spread over three days to cover both patent and trademark issues, including a whole day dedicated to the unitary patent (UP).
As organiser of the IP Summit for nearly 10 years, Premier Cercle is banking on the ever-increasing relevance of intellectual assets in the corporate world. After a century-long industrial revolution and a few decades rise of a services economy, the world has swiftly—in a matter of years—shifted into a knowledge era.
"corporate officers and litigators will anticipate options, strategies, scenarios and procedures in the new world of the UP, with a special focus on the high-tech and pharmaceutical/chemicals industries."
This era, which political and business leaders still have to get to grips with, has started with innovation at a pace and in proportions never seen before, and drives the increasing importance of intangibles on corporate balance sheets, in international trade, and in states’ productivity—the new rules of global competition.
We believe this is the beginning of an IP economy, where IP is a new currency, giving states and corporations a new financial, strategic and competitive edge. The ambition of this 8th Pan European IP Summit is to showcase the best practices and debate the emerging trends with corporate leaders and policy makers, giving you the keys to succeed.
To introduce the rules of this new global competition, the 2013 Paris IP Summit will kick off with a debate opened by European Commission vice president in charge of competition, Joaquin Almunia, on essential patents in the antitrust cyclone and FRAND negotiations. In another keynote address, WIPO director general Francis Gurry will echo the commissioner on the specific IP agenda and open the day dedicated to the UP and the UPC.
After an update directly from the preparatory committee—at a date close to the opening of discussions on costs—corporate officers and litigators will anticipate options, strategies, scenarios and procedures in the new world of the UP, with a special focus on the high-tech and pharmaceutical/chemicals industries.
On the day before, the event will be the venue of the very first UPC mock trials, with different suggested cases aiming to provide a guide to the expected rulings of the regional divisions, the main seat, and the Court of Appeal.
Beyond the UP, the IP Summit will carry on with its tradition of comprehensiveness—tackling the whole range of IP rights management issues from the wider trends of innovation business models and intangible assets valuation, to the latest portfolio strategies, crossed by relevant industries such as biotechnologies, green technologies, medical devices, etc.
For its first time in Paris, the trademark day (December 11) of the 2013 IP Summit, although aimed at all trademark holders, will provide a unique opportunity to showcase the best practices of luxury groups.
The programme will tackle valuation issues, the intertwined strategies of brands and image on the Internet and in social media, the new uses of design in trademark protection, new protection strategies, the Community trademark reforms, counterfeits, parallel trade, goods in transit, geographical indications, and more.
This is just a taster of what we can expect from the IP Summit—come to Paris to find out more.
Among the corporate speakers already confirmed are Alcatel Lucent, BASF, Bavarian Nordic Group, Bosch Group, Coach, Delphi Automotive, DuPont Pioneer, EADS Airbus, Esteve, Fresenius Medical Care, Ice Watch, Intel Corporation, Lacoste, Louis Vuitton Malletier, Microsoft, Orange, PSA Peugeot Citroen, Richemont, Safran, Scotch Whisky Association, Sidel and Vringo.
