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A new era has dawned in the war against counterfeiters, as luxury brands increasingly join forces with social media platforms and e-commerce companies to safeguard their IP. Lawyers tell WIPR why the IP world should expect to see more of these collaborations in the future.
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Gucci, Facebook, Amazon, counterfeiting, luxury brands, Potter Clarkson, Marks & Clerk, Gunnerbrooke, Lewis Silkin
