17 May 2017Trademarks

Nestlé loses TM battle with Cadbury over KitKat, again

Nestlé has lost its appeal against the rejection of the 3D shape of its four-finger KitKat chocolate bar as a trademark in the UK.

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More on this story

15 December 2016   The European Union Intellectual Property Office must reconsider the registration of Nestlé’s 3D four-finger KitKat shape, according to the General Court in the latest round of proceedings with Mondelez International.
20 January 2016   The English High Court has dismissed Nestlé’s appeal against a decision to reject its trademark application for the 3D shape of the four-finger Kit Kat chocolate bar.
6 December 2018   A UK appeals court has dismissed a case filed by Cadbury in the company’s effort to alter its trademark for the colour purple.