IP rights in the world’s largest free trade area

Inspired, perhaps, by the success of the European Union, the African Union concluded The Agreement Establishing The African Continental Free Trade Area (AfCFTA agreement) in 2018, to create the world’s largest free trade area, consisting of more than 50 countries. This exciting development will bolster trade in Africa considerably and intellectual property owners would be well-informed to develop a meaningful IP strategy to take advantage of this growth market.