matchnotmade
20 May 2016TrademarksYuncheng Li

China focus: A match not made in heaven

“Fei cheng wu rao”, which means “Do not disturb if you’re not sincere”, is a phrase often used in matrimonial advertisements in newspapers. It was the name of a Chinese TV dating show produced by and aired on Jiangsu Television, a high-profile state-owned network. It was first broadcast in January 2010 and began airing on Saturday and Sunday nights in China.

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