‘Why kill the bird?’: Twitter’s ‘X’ rebrand under scrutiny
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Leefuji Musk / Shutterstock
X, formerly known as Twitter, is facing a trademark infringement claim over its rebrand from a social media agency that accuses Elon Musk of creating consumer confusion.
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social media, rebrand, infringement, Twitter, damages, litigation, Elon Musk, X, Gerben Law, trademark damages, Volpe Koenig, brand equity
