Companies and individuals operating online need to be wary of a multitude of possible problems, as Safir Anand describes.
Anonymity
Himalayan Drug Co (Himalaya) launched its website TheHimalayaDrugs.com in 1998. The website listed 209 Himalayan herbs and their details, which had required the company to employ skill, labour and money to develop this huge database of herbs.
Another company launched a similar website, ayurveda.virtulave.net, which reproduced the entire data of the Himalaya website. A comparison showed that the other company had copied the entire data of Himalaya’s listing word for word, including grammatical and syntactic errors.
The rest of this article is locked for subscribers only. Please login to continue reading.
If you don't have a login, you will need to purchase a subscription to gain access to this article, including all our online content. Please use this link and follow the steps.
For multi-user price options, or to check if your company has an existing subscription to us that we can add you to for FREE, please email Atif Choudhury at achoudhury@worldipreview.com
IP, Internet, trademarks, cybersquatting, phishing, social media, hyperlinking
