Turkey has been a signatory to the Madrid Protocol for more than a decade. Ayça Pinar Eren Yasar and Gonca Adali Basmakci look at its effectiveness and popularity.
The Madrid system offers a trademark owner the possibility to have a trademark protected in several countries by simply filing one application. In addition to a single application for several countries, the system also provides lots of additional advantages to the trademark owner. It is possible to designate member countries subsequently or easily file any changes using a single step.
Besides all of these advantages, the most important benefit of the system is its costeffectiveness. Of course, the system also has a few disadvantages, like dependence on the basic application for five years. However, the positives of the system generally outweigh the negatives for applicants. As a result, the number of users of the system is increasing day by day.
As of January 1, 2011, 83 members are party to the agreement or the protocol, or both.
Turkey, trademark registration