Adidas v Thom Browne: Stripes battle may run and run


Nels Lippert and Elsa Nollet

Adidas v Thom Browne: Stripes battle may run and run

Photoyh / Shutterstock

The sportswear giant has an appeal lined up but will the discovery of fresh emails overturn its jury loss? Nels Lippert and Elsa Nollet of Tarter Krinsky & Drogin explore.

The battle of stripes between Adidas and the luxury fashion company Thom Browne is far from over, as the sportswear giant has not said its final word. 

The two companies have been disputing a stripe design since 2021, when Adidas sued Thom Browne in the US District Court of the Southern District of New York, alleging that the luxury brand’s use of the contentious motifs on its activewear was likely to confuse and deceive the public. 

Adidas sought both money relief and an injunction preventing Thom Browne from selling any products that allegedly infringed its 74-year-old three-stripe mark. In response, Thom Browne argued that they operated in an entirely different market and were not competitors. 

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