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1 December 2017Trademarks

Lawyers disappointed by ‘fiendishly technical’ Red Bull decision

IP lawyers are largely disappointed with the EU General Court’s decision to reject Red Bull’s applications for its blue/silver combination mark, but they said there is still hope for brand owners.

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More on this story

Trademarks
5 March 2018   Applicants for EUTMs covering colour combinations should clearly state the relationship between the colours and follow other best practices, says Michał Ziółkowski, an EU trademark attorney at K&L Gates.
Trademarks
30 November 2017   A trademark consisting of the mere juxtaposition of two colours, without a systematic arrangement, is not sufficiently precise and uniform to be valid, the EU General Court has ruled in a case concerning the Red Bull blue/silver mark.
Trademarks
4 December 2017   More than 60% of WIPR readers have said drinks company Red Bull should be able to register a trademark consisting of two colours: blue and silver.