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30 May 2019TrademarksMikael Kolehmainen

Corporate social responsibility: it’s a serious matter

In the past, corporate social responsibility (CSR) was seen as a parallel activity to the business of turning a profit. Companies would state their commitment to CSR on their website and in literature but in reality, very little action was taken, bar allowing employees a few paid days off a year to volunteer, and perhaps making the odd donation to a cause.

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