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Trademarks

WATCH: Fireside Chat - What’s the latest thinking on AI in trademark prosecution and enforcement?

Sheryl Carlin, Executive Director of Licensing and Business Affairs Music at Paramount, and Annie Allison, Associate at Haynes & Boone, discuss the latest thinking on the role of AI in trademark prosecution and enforcement, exploring its impact and potential in the legal landscape.   3 October 2024

Trademarks

WATCH: The Madrid Protocol – pros, cons, and specific sector challenges

Gretchen Stroud, Gilead’s Senior Associate General Counsel for Intellectual Property, breaks down the Madrid Protocol—examining its benefits, potential pitfalls, and the unique challenges it presents across different industries.   3 October 2024

Trademarks

WATCH: Tailoring Trademark Protection for Different Demographics- Understanding online buying behaviour across different age groups

Valerie Finn, Marylauren Ilagan, and Peter Steckelman discuss tailoring trademark protection to different demographics by analyzing online buying behavior across various age groups.   3 October 2024

Trademarks

WATCH: Panel Discussion – In-house counsel day-to-day challenges and solutions

Stephen Strauss, Sui Duong, Neil Peretz, and Diana Heligman discuss the day-to-day challenges faced by counsel and offer practical solutions for managing legal issues in-house.   3 October 2024

Trademarks

WATCH: Panel Discussion – Partnering with third parties to overcome infringement online and across the globe

Valerie Finn, Kenya Williams, and Caldwell Camero participate in a panel discussion on partnering with third parties to address and overcome infringement online and worldwide.   3 October 2024

Trademarks

WATCH: The Wrath of Jack – How the Courts Have Applied the Rogers Test Post-Jack Daniels

Stephen Strauss, Shareholder at Buchalter, discusses how courts have applied the Rogers test following the Jack Daniel’s case.   3 October 2024

Trademarks

WATCH: In-house trademark attorney panel discussion – strategic trademark management pain points and top tips

Annie Allison, Eunice Yu Moller, and Kevin Kiely discuss common pain points in strategic trademark management and share their top tips for navigating the challenges in brand protection.   3 October 2024

Trademarks

WATCH: How to navigate the current Chinese trademark prosecution and enforcement landscape

Yongjian Lei, Partner at Wanhuida Intellectual Property, shares expert insights on how to navigate the complexities of China’s current trademark prosecution and enforcement landscape, offering valuable guidance for trademark protection.   3 October 2024

Trademarks

WATCH: Bridging the Gap – Enhancing the Trademark Attorney and Business Lead Relationship

Tiffany Gehrke, Peter Steckelman, Tish Berard, and Paul Liu discuss how to enhance trademark attorney and business lead relationships, focusing on strategies to improve collaboration in trademark law.   3 October 2024

Trademarks

WATCH: The importance of IP evangelism for trademark leaders

Lauren Dienes-Middlen, WWE’s Senior Vice President and Deputy General Counsel, dives into the critical role of IP evangelism for trademark leaders, sharing insights on protecting and amplifying brand identity in today’s landscape.   3 October 2024

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