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24 September 2019CopyrightPravin Anand, Jaya Negi and Souradeep Mukhopadhyay

India e-commerce: Liability for platforms is coming at last

India’s e-commerce market is set to expand from $24 billion in 2017 to $84 billion by 2021 (“Unravelling The Indian Consumer,” Deloitte and Retailers Association of India, February 2019). This will be facilitated by high internet penetration (estimated to reach above 60% by 2022, according to PwC’s 2018 report “ Propelling India towards global leadership in e-commerce”), related to widespread use of smartphones and increasing disposable income.

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