Brazil is a great place for technology companies to do business.
Recent studies acknowledge that not only is Brazil the largest smartphone market in Latin America, but also that more than 100 million Brazilians are regular internet users. Within those numbers, 61% have bought something online, which has led to steady growth of around 20% a year for Brazil’s e-commerce market since 2012, according to Forbes magazine.
Brazilians are also passionate social network users, normally within the top five users of almost any social media platform available, and an interesting target for several internet service providers (ISPs).
Such factors have been shaping a unique digital culture and environment in Brazil, economically active and able to provide opportunities for any new entrants. Brazil is slowly developing a vibrant technology start-up scene, with a mix of government-based incentives and investment from venture capital firms.
The rest of this article is locked for subscribers only. Please login to continue reading.
If you don't have a login, you will need to purchase a subscription to gain access to this article, including all our online content. Please use this link and follow the steps.
For multi-user price options, or to check if your company has an existing subscription to us that we can add you to for FREE, please email Atif Choudhury at achoudhury@worldipreview.com
ISPs; technology law; Marco Civil
