Apple v Proview: Lessons for business in China

On July 2, 2012, Guangdong Higher People's Court announced that the trademark dispute between Apple Inc and Proview Technology (Proview Shenzhen) had been settled through mediation.

On July 2, 2012, Guangdong Higher People's Court announced that the trademark dispute between Apple Inc and Proview Technology (Proview Shenzhen) had been settled through mediation. Apple agreed to pay $60 million to Proview Shenzhen for assignment of IPAD trademarks registered by Proview Shenzhen in China.

First of all, it is necessary to know the legal status of Proview Shenzhen and other Proview-related companies.

Proview International Holdings, based in Hong Kong (Proview International), has seven subsidiary companies worldwide (collectively, the Proview Group) including Proview Shenzhen and Proview Electronic, located in Taiwan (Proview Taiwan).