2 July 2019Copyright

Photographer sues Marc Jacobs over Instagram post of Bella Hadid

A photographer is seeking damages from fashion house Marc Jacobs after the brand posted a copyright-protected photograph of model Bella Hadid to its Instagram page.

In a complaint filed on June 30 at the US District Court for the Southern District of New York, Christopher Peterson said Marc Jacobs had infringed his copyright with the “unauthorised reproduction and public display” of the photograph.

The photograph in dispute is of Bella Hadid and her boyfriend, [NAME[ aka ‘The Weeknd’, walking in New York City. Peterson said the photograph was later licensed to the Daily Mail for an article.

Peterson’s name featured on a watermark on the photograph, identifying him as the owner, the complaint said.

Peterson said Marc Jacobshad posted the photograph to its Instagram page to promote its clothing without a licence.

The fashion brand did not have his permission or consent to public the photograph to its page, Peterson said.

This story was first published on TBO.

Did you enjoy reading this story?  Sign up to our free daily newsletters and get stories like this sent straight to your inbox.

Already registered?

Login to your account

To request a FREE 2-week trial subscription, please signup.
NOTE - this can take up to 48hrs to be approved.

Two Weeks Free Trial

For multi-user price options, or to check if your company has an existing subscription that we can add you to for FREE, please email Adrian Tapping at

More on this story

21 February 2019   Three street artists are suing Canadian footwear company Aldo for copyright and trademark infringement over the use of their work in promotional photos.
5 August 2019   A jury has awarded nine models more than $100,000 over allegations that two Florida-based strip clubs used their pictures in advertisements without permission.
25 October 2019   Justin Bieber has settled with a photographer who claimed the singer had infringed his copyright by posting a paparazzi picture of himself to his Instagram.