KitKat ruling creates high barrier for acquired distinctiveness: lawyers
26-07-2018
Preview: Dutch cheese and Nestlé KitKat on CJEU’s plate
24-07-2018
Robtek / iStockphoto.com
The Court of Justice of the European Union (CJEU) today ordered the European Union Intellectual Property Office (EUIPO) to reconsider whether Nestlé’s 3D four-finger KitKat shape can be registered as an EU trademark.
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EUIPO, Nestlé, Mondelez UK, EU General Court, CJEU, trademark, trademark appeal, trademark opposition, chocolate, confectionery, food and drink
