SVP Strategy, Law Firms
Jayne Durden currently works for CPA Global in the US, having initially been admitted to practise law in Australia in 1996. Durden has extensive experience in trademark clearance and prosecution and, since moving to the US in 2002, has focused her work on trademark and patent portfolio management, and technology and process management for IP groups. At CPA Global, Durden set up an IP solutions group which provides IP departments with assistance on how to develop and apply technology to transform their business. She is now head of law firm strategy and also pioneered the company’s Women in IP initiative.