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Xerox confident of avoiding ‘genericide’

20-04-2016

Xerox confident of avoiding ‘genericide’

Ken Wolter / Shutterstock.com

A counsel for Xerox has said she is confident the company’s trademark will not be struck out and face becoming a generic term.


Xerox, genericide, advertising, trademark, Margaret Walker, Aspirin, Zipper,

WIPR

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