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INTA 2014: Visa teaches lesson on brand protection

11-05-2014

INTA 2014: Visa teaches lesson on brand protection

Photo: 360b / Shutterstock.com

Mobile app markets are increasingly a hotbed for trademark infringement and brand owners should be vigilant in response, according to Visa International's in-house counsel Denise Yee.


Visa, INTA, trademark infringement.

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