Marques 2015: Austria’s IP office 'must broaden' IP understanding for SMEs

16-09-2015

Marques 2015: Austria’s IP office 'must broaden' IP understanding for SMEs

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The vice president of the Austrian Patent and Trademark Office has said that small and-medium-sized enterprises (SMEs) do not consider trademark protection important but that it is the job of the office to reverse this attitude.


small and-medium-sized enterprises, SMEs, Marques, trademark, EU trademark reform

WIPR