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INTA 2014: National and regional habits critical for Asian trademark decisions

14-05-2014

INTA 2014: National and regional habits critical for Asian trademark decisions

Photo: gZo / Shutterstock.com

Local cultures and habits are extremely important for companies selling alcoholic drinks and making trademark decisions in Asia, a succession of speakers warned delegates on the last day of the INTA annual meeting in Hong Kong today, May 14.


trademarks, Asia, ASEAN, Jack Daniel's, drinks

WIPR

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