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Germany: Health claims run into trouble


Jens Künzel

Many German children are familiar with a dairy dessert called Monsterbacke. For a long time the manufacturer of this dessert, Ehrmann, advertised it using the slogan “As important as your daily glass of milk!”.

Jens Künzel, Krieger Mes & Graf v. der Groeben, CJEU, milk, sugar,


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