confused
1 February 2013TrademarksBen Anderson

Understanding the Trademark Clearinghouse

ICANN published the ‘straw man’ model for the Trademark Clearinghouse (TMCH) for public comment on November 30, 2012, and with well over 80 comments submitted by early January the classic battle line through the Internet community is clearly apparent once again.

As a participant at the TMCH implementation meetings in Los Angeles last year it was clear to me then that the community would become divided over this key component of the new generic top-level domain (gTLD) programme. The arguments and rationale for and against the existing model are coherent and sensible and this Mexican standoff was inevitable.

The debate surrounding the straw man solution is one of policy versus implementation rather than practicality. Privately, many see the extension of the TMCH service as common sense but are worried that last-minute changes fundamentally threaten the ICANN model and open up back door challenges and pressure to agreements already made through the often lengthy ICANN policy development process (PDP).

Policy development needs to be initiated by the Generic Names Supporting Organisation (GNSO) and can take years, whereas implementation is simply that, and can be approved by the ICANN board and put into action quickly. Many brand owners see the additional functions of the TMCH as implementation, while many of the registrars and registries argue that this is a matter of policy.

The straw man solution proposes the following additional requirements to address concerns of affected stakeholders within the community. These include:

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